Rabu, 25 September 2013

[T946.Ebook] Fee Download Bridges Not Walls: A Book About Interpersonal Communication, by John Stewart

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Bridges Not Walls: A Book About Interpersonal Communication, by John Stewart

Since the first edition in 1973, Bridges Not Walls has examined the power and promise of interpersonal communication in intimate relationships, families, communities, and cultures. The text presents a broad range of scholarly and popular articles drawn from several disciplines, including communication, psychology, and philosophy, all chosen for their understandability and practical applicability. Within these readings are thought-provoking discussions of interpersonal contact, identity-management, verbal and nonverbal cues, perception, listening, assertiveness and self-disclosure, family communication, intimacy and social support, defensiveness and hurtful communication, conflict management, culture, and dialogue. Together, the readings emphasize the social and relational elements of human communication, the overlapping influence of verbal and nonverbal cues, the prominence of culture, and the close connection between quality of communication and quality of life.

  • Sales Rank: #111875 in Books
  • Published on: 2011-06-17
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.10" h x .80" w x 6.30" l, 1.54 pounds
  • Binding: Paperback
  • 560 pages

About the Author
John Stewart is Professor of Speech Communication at the University of Washington and director of the basic interpersonal communication course. His other text is Bridges Not Walls

Most helpful customer reviews

1 of 1 people found the following review helpful.
Bridges, Not Walls made me realize what a joke the American college system has become
By coffeevampire
It's good to know that if I'm ever in a tragic accident that causes a horrific amount of brain damage I will still be able to become a communications professor because that is how stupid and insane this book is. The author just says common sense information and then makes up some weird name for it to sound intellectual but actually comes off as insufferably pretentious and dim. As you might imagine, my communications professor was essentially the same way so naturally we were assigned this expensive piece of garbage. I literally read maybe 3 chapters in the entire book and still passed the class, which is how depressingly simple this book is. Seriously, if you are assigned this book DO NOT WASTE YOUR MONEY. Just have an IQ over 75 and you'll do just fine without it, I believe in you.

1 of 1 people found the following review helpful.
Well Worth The Read:-)
By Mrs. Chrysalis
Rented for a class in a Masters program. A lot of valuable information. Was expensive earlier in the year, now that prices have gone down a little I will purchase for reference in my library:-)

1 of 1 people found the following review helpful.
Very Helpful for those who want to be better communicators.
By Cipi
I read this book for a class I just finished. It was not torture to read, it was actually very interesting and immensely helpful. I enjoyed reading it and wish they sold it in Kindle version.

See all 37 customer reviews...

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Selasa, 24 September 2013

[H668.Ebook] Free PDF Garry's Notes - Bitcoin Mining In The Cloud: Mining for Bitcoins and other Crytocurrency in the cloud, by Mr Garry Don Higgins

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This Book is a collection of my notes on mining through the use of online cloud companies. Focusing mostly on EoBot. Web links are provided for more in dept review as needed. If you’re interested in mining for bitcoins of any type, consider cryptocurrency/e-coin, mining in the cloud. It’s a risk for sure, but it’s a lot of fun. Read and follow the links I have provided for you and make an informed choice.

  • Sales Rank: #6532645 in Books
  • Published on: 2015-04-10
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .11" w x 6.00" l, .17 pounds
  • Binding: Paperback
  • 42 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
Great in printed or ebook format.
By Green Thumb Gardener
Great book. Easy to read, lots of references so I can continue reading more. Answered alot of questions.

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Minggu, 22 September 2013

[B788.Ebook] Fee Download NIV Study Bible, Personal Size, Italian Duo-Tone Melon Green/Dark Brown, Updated Edition 1984From Zondervan

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NIV Study Bible, Personal Size, Italian Duo-Tone Melon Green/Dark Brown, Updated Edition 1984From Zondervan

The Zondervan NIV Study Bible is the #1 bestselling study Bible in the bestselling NIV translation. And now it includes for 2008 a 25% revision to the over 20,000 in-text study notes and a library of study resources at your fingertips. This edition also includes a 130-page topical index for more in-depth study. Excellent for home school use. The NIV Study Bible's 20,000-plus study notes and other features have been updated and improved. Unmatched in any other study Bible, these notes have been crafted to reflect the most current conservative Bible scholarship. Other study features place at your fingertips a treasury of instant commentary from today's top evangelical scholars. Icons highlight notes of special interest in the areas of character study, archaeology, and personal application. Simply put, you won't find study notes as complete, up to date, helpful, and easy to use anywhere else. Features include: Over 20,000 in-text notes 75 in-text maps and charts Comprehensive book introductions Icons that highlight notes concerning: Archaeological information Personal application Characters and people groups NIV comprehensive concordance NIV topical index Words of Christ in red Notes index 7-point type Silver page edges Presentation page Ribbon marker 8.75" x 5.75" x 1.75"

  • Sales Rank: #3445760 in Books
  • Published on: 2008
  • Binding: Imitation Leather
  • 2368 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By Candise Schmidt
Great Bible. Awesome commentary and notes. Great price.

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Kamis, 12 September 2013

[T199.Ebook] PDF Ebook The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands, by Jean-Noël Kapferer, Vincent Bastien

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Luxury is in fashion and is now to be found in almost every retail, manufacturing and service sector. New terms like "mass-luxury," "new luxury" and "hyper luxury" attempt to qualify luxury, causing confusion today about what really makes a luxury product, a luxury brand or a luxury company. 

Luxury experts Jean-Noel Kapferer and Vincent Bastien provide the first rigorous blueprint for effectively managing luxury brands and companies at the highest level. The new edition of The Luxury Strategy includes more information about digital strategy, globalization, sustainable development and why luxury brands are resilient to recessions. It analyzes in depth the essence of luxury, highlights its managerial implications and rationalizes the highly original methods – often very far from the usual marketing strategies – used to transform small family businesses such as Ferrari, BMW, Louis Vuitton, Cartier, Chanel, Armani or Ralph Lauren into worldwide successes. 

The Luxury Strategy rationalizes those business models which have achieved profitability, while sustaining the luxury status of their brands, and sets out the counter-intuitive rules for successfully marketing luxury goods and services.

  • Sales Rank: #59646 in Books
  • Brand: Brand: Kogan Page
  • Published on: 2012-10-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 1.30" w x 6.00" l, 1.81 pounds
  • Binding: Hardcover
  • 408 pages
Features
  • Used Book in Good Condition

Review

"This well-written, comprehensive volume on managing luxury products is a blueprint for successfully navigating what many marketers have found to be a treacherous path.  ...Abundant examples enhance the text.  All components of the marketing mix are explored in terms of how they should be applied to luxury brands ...Summing Up: Highly recommended.  Practitioners, students at all levels, general readers, and researchers." --CHOICE

Praise for the previous edition:

"[A]ctionable information and advice. If you market luxury products, or want to, The Luxury Strategy should be on your bookshelf." --Roger Dooley, Neurosciencemarketing.com

"[H]ighly recommended for any basic business collection" --Midwest Book Review "[A] very intriguing book that can generate passionate discussions...an original and competent point of view on luxury marketing." --Branduniq

Marketing professionals, brand managers, CEOs, business students

About the Author

Jean-Noël Kapferer is an expert on brand management. His book The New Strategic Brand Management is a key reference work for MBA programs worldwide.  He holds the Pernod-Ricard Chair on Prestige and Luxury Management at HEC Paris.  Also a consultant, he is a member of the board of a major luxury brand, and he frequently gives executive seminars on luxury in China, the US, Japan, Korea and India.

Vincent Bastien is one of the most experienced senior managers in the luxury business.  Formerly MD of Louis Vuitton Malletier and CEO of Yves Saint Laurent Parfums, he has held senior posts at some of the world's most respected luxury brands.  He is now Affiliate Professor at HEC Paris, where he teaches Strategy in Luxury.

Most helpful customer reviews

15 of 15 people found the following review helpful.
Excellent treaty on luxury management
By Manuel
I'm a profane in luxury brand management but have interest on learning about it. It provides a theoretical but clear guide about the rules by which this industry works, includind brand stretching, risk management, luxury VS premium, pricing, distribution, communication, internal management, etc. It formulates rules that before were just implicit. I give it 4 stars instead of 5 for 3 reasons: 1) the overuse of Louis Vuitton as an example. 2) The habit of adding bits and shades to the definition of "luxury" all along the book instead of doing it on a single chapter (though i admit it's a complex concept) and 3) using debatable statements such as classifying BMW as a proper luxury brand but not Mercedes-Benz, even though it's obvious they are direct competitors. Apart from these minor details, a great book nonetheless.

25 of 28 people found the following review helpful.
Exzellent book on luxury marketing but kindle version is low quality
By Pascal
I downloaded the book three days ago. This is certainly an outstanding book on luxury and according marketing strategies. However the Kindle-version has terrible flaws, no table of content and no internal references. Also the first chapter (anti-laws of luxury marketing) lacks completely.

3 of 3 people found the following review helpful.
Very good book for classroom and for practice!
By snowbird
I have used this book in the classroom as the primary 'text' as well as recommended this book for use in business real-world practice. It is very good for either purpose. The students enjoyed the 'text' as it is comprehensive, easy-to-read for the international student who is ESL, and provocative in thought as it challenges the reader to think outside the typical marketing 4P's structure. For practice, it provides enough theory to answer the 'why' while giving good examples that provide the application. I will - and am - definitely using this book again as well as continuing to recommend it. I have looked at a number of books that could be used in a classroom setting and this one is, by far, the best. This book is a keeper that will stay on a marketer's shelf - for future reference - for a long time.

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The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands, by Jean-Noël Kapferer, Vincent Bastien PDF
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Senin, 09 September 2013

[Y231.Ebook] PDF Download 108 perlas de sabiduria del Dalai Lama (Spanish Edition), by Catherine Barry

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108 perlas de sabiduria del Dalai Lama (Spanish Edition), by Catherine  Barry

Las enseñanzas del Dalai Lama, llenas de sensatez y de una sabiduria pragmatica, acompañan dia a dia en esa Via de la transformacion espiritual que es el budismo tibetano. Con esta obra, en la que se proponen ocho meditaciones, cifra que representa las 108 cuentas del rosario, el mala, con el que se practican y recitan los mantras, esas oraciones que ayudan a calmar el espiritu y el corazon, la autora espera inspirar al lector, y, al mismo tiempo, ayudarle a rozar con la punta de los dedos la compasion, la tolerancia, el amor, la bondad y el respeto infinito por los demas. / Reflections from the Journey of Life is a collection of some of the Dalai Lama's most inspirational edicts, taken from Catherine Barry's personal interviews with him. The themes are love and happiness, emotions, unity of all life, violence, death, the environment, desire, humility, and more. A true guide to universal wisdom, this book offers contemplations and advice on the ever-changing moods of the soul and spirit. His wisdom comes not only from the knowledge bequeathed to him through lineage, but also from his life experiences and depth of empathy for humankind. The Dalai Lama shares his unparalleled insight, tolerance, and understanding with a wide-ranging scope.

  • Sales Rank: #2352101 in Books
  • Published on: 2009-10-15
  • Original language: Spanish
  • Number of items: 1
  • Dimensions: 8.20" h x .60" w x 5.30" l, .0 pounds
  • Binding: Paperback
  • 192 pages

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0 of 0 people found the following review helpful.
Among the best readings in my library
By L. Sellmo
Among the best readings in my library. You can read each pearl day by day or algogether. In any case, it would inspire you to be a better person.

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Jumat, 06 September 2013

[M586.Ebook] Ebook Information Graphics, by Sandra Rendgen

Ebook Information Graphics, by Sandra Rendgen

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Information Graphics, by Sandra Rendgen

Seeing is understanding: How complex ideas can be communicated via graphics   “If you can’t explain it simply, you don’t understand it well enough.”
—Albert Einstein

Our everyday lives are filled with a massive flow of information that we must interpret in order to understand the world we live in. Considering this complex variety of data floating around us, sometimes the best — or even only — way to communicate is visually. This unique book presents a fascinating perspective on the subject, highlighting the work of the masters of the profession who have created a number of breakthroughs that have changed the way we communicate. Information Graphics has been conceived and designed not just for graphics professionals, but for anyone interested in the history and practice of communicating visually.

The in-depth introductory section, illustrated with over 60 images (each accompanied by an explanatory caption), features essays by Sandra Rendgen, Paolo Ciuccarelli, Richard Saul Wurman, and Simon Rogers; looking back all the way to primitive cave paintings as a means of communication, this introductory section gives readers an excellent overview of the subject. The second part of the book is entirely dedicated to contemporary works by today’s most renowned professionals, presenting 200 graphics projects, with over 400 examples — each with a fact sheet and an explanation of methods and objectives — divided into chapters by the subjects Location, Time, Category, and Hierarchy.

  • 200 projects and over 400 examples of contemporary information graphics from all over the world—ranging from journalism to art, government, education, business and much more
  • Four essays about the development of information graphics since its beginnings
  • Exclusive poster (673 x 475 mm / 26.5 x 18.7 in) by Nigel Holmes, who during his 20 years as graphics director for TIME revolutionized the way the magazine used information graphics
Text in English, French, and German

  • Sales Rank: #14371 in Books
  • Brand: Brand: Taschen
  • Published on: 2012-05-27
  • Original language: English, French, German
  • Number of items: 1
  • Dimensions: 14.86" h x 1.84" w x 10.09" l, 7.72 pounds
  • Binding: Hardcover
  • 480 pages
Features
  • Used Book in Good Condition

About the Author
Sandra Rendgen is an art historian who has worked for both print and interactive media. After completing her studies in Amsterdam and Berlin, she contributed as a picture editor to German magazines and newspapers, such as Vanity Fair, Welt am Sonntag, and to TASCHEN’s Interiors Now! As an editor, she develops interactive media installations for various museums and institutions.

Julius Wiedemann was born in Brazil, studied graphic design and marketing, and was an art editor for digital and design magazines in Tokyo. His many TASCHEN digital and media titles include Illustration Now!, Logo Design, Jazz Covers and Information Graphics.

Most helpful customer reviews

38 of 38 people found the following review helpful.
Data daze
By Robin
Look at all the amazing graphics in this huge book and it's hard to imagine that the original data existed just as numbers and text, in black and probably printed on white paper. Some very clever designers have managed to turn this raw data into beautiful eye-catching images. It's not only numbers into charts though, several pages show diagrams that interpret a situation: Improvised Explosive Devices in Afghanistan (pages 144-145) or the Tour de France (page 193) for example.

The first ninety-six pages (printed on a shorter page width) with four essays, look at the background and history of charts and diagrams. The best I thought was by Simon Rogers of the London Guardian with an interesting overview of data and the press. To go with the essays (in English, French and German) there are sixty-four illustrations as a visual timeline from 1144 BC to 2010. This includes a couple of old favourites: Minard's wonderful flow map of Napoleon's retreat from Moscow; Harry Beck's 1933 London Underground map.

The main section of the book is in four parts: Location; Time; Category; Hierarchy. Each explores graphics with generously sized images on the page and detailed sections where the original was quite large or a poster. The work is from the last ten years with a long caption to explain the concept and an additional caption for technical detail: project info; data source; research; design; illustration. I thought the range of material within the four sections very impressive and incredibly wide ranging, though predictably, some of the graphics really do appear to be unreadable (but still pretty looking).

Once again Taschen have chosen a subject and given it their usual thorough treatment with a comprehensive editorial in a beautifully produced book. No doubt Edward Tufte would dismiss most of the content as 'chart-junk' but I always thought his interesting observations were more concerned with the visual treatment of data for an academic or technical readership rather than eye candy for readers of magazines and the consumer press where so many of the book's graphics originally appeared.

25 of 27 people found the following review helpful.
History
By David esteban henao
If you need a book to learn how the best infographics have been made, or how to make great info graphic this is not the book.
If you want to know how info graphics begun, how they have evolved across the time, and general history, this is your book.
this book s a must have if you consider yourself a graphic designer data freak, but if you are looking to a collection or real and well made infographics look somewhere else: Malofiej books are a great example of great info graphics published in real world about real problems.

16 of 17 people found the following review helpful.
An excellent survey of the field
By Rom
Let's get the obvious out of the way: The 480 page book is beautiful and packed with dozens of very good info graphics. Only 10% are worthy of return visits, and that critique is meant for the field itself. It's very difficult to make a convincing, data-rich infographic and this book makes that problem painfully obvious.

The problem with so many of the infographics is their inability to convey a meaningful concept within a few seconds. This problem is compounded by vague rules of interpretation where you spend considerable time mentally mapping the relationships. For some people this may be fun, but infographics need more discipline as Tufte preaches, if we are to use them purposefully. The simpler the rules are, the faster you can start playing with it to draw your own conclusions about the data. Many of the infographics appear to be more focused on aesthetic treatments than showing information convincingly.

The book misses an opportunity to present data-similar infographics but with different concepts, sequentially. This would allow readers to see how data can be manipulated rhetorically. More often than not, the data we want to show has some kind of skew that needs attention.

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Rabu, 04 September 2013

[B285.Ebook] Ebook Modern Lens Design (McGraw-Hill Professional Engineering), by Warren J. Smith

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Modern Lens Design (McGraw-Hill Professional Engineering), by Warren J. Smith

Unlike the first edition, which was more a collection of lens designs for use in larger projects, the 2nd edition of Modern Lens Design is an optical “how-to.” Delving deep into the mechanics of lens design, optics legend Warren J. Smith reveals time-tested methods for designing top-quality lenses. He deals with lens design software, primarily OSLO, by far the current market leaders, and provides 7 comprehensive worked examples, all new to this edition. With this book in hand, there’s no lens an optical engineer can’t design.

  • Sales Rank: #713582 in Books
  • Published on: 2004-11-12
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.10" h x 1.90" w x 6.00" l, 2.26 pounds
  • Binding: Hardcover
  • 631 pages

Review
In this new edition of Smith's book, the focus has changed with the times. There are about half as many lens designs in the new edition, and the new material is directed toward design projects. Smith shows what he did, including blunders, to design a lens from first concept to final design. The designs include a cemented doublet, a triplet anastigmat, a Heliar, a Schmidt-Cassegrain, a landscape lens, and many more. The computer program OSLO was used to design the work, but the write-ups are program-neutral. Therefore, this book can be used with any lens design software. This book is a working person's text; there are very few derivations of techniques or derivations from first principles, Maxwell's equations, or Fermat's principle. The assumption is that the reader understands the basic optical principles and may have a command of the fundamentals of classical optical design methods. In short, a compendium of design techniques available today and a prescriptive resource for a variety of already designed lens types that can be starting points for a lens designer's efforts. Summing Up: Recommended. Upper-division undergraduates through professionals. -- D.B. Mason, Albright College

From the Back Cover
"This authoritative work is truly a rare find ... Smith's book is clearly written and exceedingly well organized ... When read from start to finish, the book makes it clear how the simple techniques demonstrated in the early chapters are developed and applied to more complex lens design forms."
--Laser Focus, on the previous edition

"An authoritative collection of lens design forms in a clear, readable format, Modern Lens Design is well worth acquiring by any student of the art of lens design.
-- Optical Engineering, on the previous edition

A MASTER CLASS IN PRACTICAL ENGINEERING TECHNIQUES AND THE ART OF LENS DESIGN
In this fully revised and updated Second Edition of Modern Lens Design, optics legend Warren J. Smith leads you through the mechanics of lens design, revealing tested methods for designing top-quality lenses. A paragon of design instruction, this volume offers clear explanations of processes, including the use of market-leading design software. You also get 7 comprehensive worked examples, all new to this edition. With this book in hand, there's no lens an optical engineer -- or an enthusiastic amateur -- can't design.

Warren J. Smith's Modern Lens Design helps you with every aspect of any major lens design project, including:
The prescription: Radii, spacings, materials, EFL, BFL, vertex length, object and image distances, magnification, Petzval radius, wavelength, clear apertures, and more
Rays: The axial-marginal ray and the chief ray
Plotting lens aberrations: Ray intercept plots for axis, 0.5, 0.7, and full field, field curvature, distortion, and lateral color

This text features new and updated lens design tables as well as comprehensive instruction in the lens design process, both traditional and CAD. Beginners and experts alike will turn to this book as the definitive source of lens design techniques time and time again.

LENS DESIGN INSTRUCTION, CHAPTER BY CHAPTER:
Introduction to Lens Design * Lens CAD: Managing the Software * Improving a Design * Cooke Triplet Anastigmats * Reversed Telephoto Lenses * Infrared Systems * Lens Design Tables * Example Designs * Formulary

About the Author
Warren J. Smith is Chief Scientist at Kaiser Electro-Optics as well as an independent consultant. He is the author of three prior books on lens design, including the first edition of this one, and the classics, Modern Optical Engineering and Practical Optical System Layout. He lives in Carlsbad, California.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Excellent textbook
By David Lambert
Modern Lens Design is an excellent textbook in optical design using personal computer software. Even though there has been much progress in optical design software since the book was written, the principles are timeless.

2 of 3 people found the following review helpful.
Easy to read book on traditional lens design
By RAB
I purchased the 2nd edition of Warren Smith's 'classic' on lens design. Rather dated, and I advise the prospective buy to try to hold out for the most recent edition, the 4th, because considerable important 'modern' information was added to it. That said, if the earlier editions can be purchased at a temptingly low price, you'll still get most of what's important about the subject.

24 of 32 people found the following review helpful.
Practical Textbook on lens design now in 2nd Edition
By P. Nagy
Excerpt: My personal optical design experience has spanned more than five decades. They have been exciting, fascinating, and delightful decades; I have enjoyed each one. During that half century, lens design has changed radically. In the mid-twentieth century, lens design was still a semi-intuitive art, practiced by a few dedicated individuals of great per-severance, knowledge, and skill. And by mid-century most of the classic lens design forms had already been created. To this day, these designs are still the basis of many excellent modern optical systems.

Of course the practice of lens design today is radically different from what it was in the 1940s and 50s. Then, most optical design was done with an electromechanical desk calculator (e.g., Marchant, Frieden, and Monroe), and the raytracing rate, measured in terms of the number of surfaces through which one could trace the path of a ray in a given amount of time, was to the order of one ray surface in about 250s (if one were to work at it continuously through the day). Thus, using the cur-rent dimensions for raytracing speed, one did about 0.004 ray-surfaces per second. And these were only meridional two-dimensional rays, not the three-dimensional general rays ordinarily traced today. A great deal of ingenuity (and elegant theory) went into finding ways to avoid tracing any more rays than were absolutely necessary.

Thanks to the modern personal computer or PC, the computing rate has increased almost unbelievably. Today a run-of-the-mill PC is capable of calculating several million ray-surfaces per second; this is about nine or ten orders of magnitude faster. Needless to say the techniques of lens design today differ mightily from those of fifty or sixty years ago. Then, the designer might calculate the derivatives of a few aberrations with respect to a limited number of constructional parameters and solve a small set of simultaneous, linear equations in the course of correcting his lens. These limited calculations were all carefully selected on the basis of theory, experience, and intuition. (Interestingly, one of the very real problems facing designers today is that the computer spews out

numbers so rapidly that it takes strong self-discipline just to make one-self stop and think.)

In modern lens design work, a computer program almost instantaneously calculates and solves equations which are far more than an order of magnitude more complex and extensive than those cited above. It is not atypical for the computer program to control about 50 lens performance characteristics by adjusting the values of some 20 or 30 construction parameters of the optical system. These latter numbers imply a design space with 20 or 30 dimensions, a complex space indeed.

There are, however, some real limitations on the power of a so-called automatic lens design program. The typical program proceeds from a given starting design and drives the design to the nearest local optimum, a form at which any small structural changes will degrade the system performance. System performance is judged by a set of calculated characteristics defined in a merit function, which would be better termed a defect or error function, since the characteristics in it represent departures from desired values.

Obviously then, the final automatic design solution is completely and uniquely determined by (a) the merit function, (b) the starting design form, and (c) the algorithm by which the computer solves the problem of locating an optimum design form with the minimum value of the merit function.

When the first edition of Modern Lens Design (MLD) was published, there was a great need for a collection of suitable design forms at which to start the design process, and MLD provided almost 300 lens designs for this purpose. These designs were selected not only as starting points, but also as illustrations of important design principles. At the present time the need for sample designs, while still real, is significantly less, largely because most optical design programs now include libraries of lens designs. (These programs also include random search design capabilities which permit large changes in lens forms.) For example, all of the lens designs in the first edition of MLD (plus many others) are included in the lens libraries of the optical design program OSLO (a product of Lambda Research Corp.). Another program, LensVIEW by Brian Caldwell, is a compilation of over 30,000 lens designs and patents.

That said, it is (at least it is for me) far more easy and convenient to scan and compare a series of printed design pages than it is to do the same thing on a computer screen (even with the multiwindow capabilities of many programs). For this and other reasons this second edition of MLD has retained about half of the original designs and has added some new ones. The reader may also find some additional designs in the works referenced at the end of the book.

The practice of lens design is now essentially an engineering discipline. While this book is intended to be self-contained, we deliberately

do not include a lot of derivations, or even the mechanics of exact ray tracing. And as valuable and cherished as they may be in academia, we happily omit any derivations from first principles, Maxwell's equations, or Fermat's principle. These are simply not necessary for a book on lens design. We make one exception to the no "ray tracing" rule, namely for the tracing of paraxial rays, which a lens designer often carries out by hand, or with a programmed pocket calculator. This topic is covered in the Formulary of Chapter 24, along with other valuable and frequently used geometrical optics relationships.

However, there is currently a growing need for a more detailed exposition of basic lens design and theory in a single volume. The first edition of MLD was a "companion" volume to the author's Modern Optical Engineering. Several very basic lens design books have recently appeared; some are almost extended user manuals written for a specific design program. This edition of MLD is definitely not intended as a user manual, or as a guide to any specific program. It is an attempt to go well beyond this level by presenting both the basics of, and a more advanced approach to, lens design. The intent is to advise the reader how to get the most from any computer lens design program. To this end, about half of the lens designs in the first edition of MLD have been eliminated to make room for quite a bit of new material.

The text is, as far as possible, completely program neutral. I have tried to make the material regarding design programs as generic as I could, discussing features that are available in almost all commercial soft-ware. I have used OSLO for the design work demonstrated in the text, and for preparing the new figures. (The lens analysis figures in the first edition of MLD were prepared with a customized version of the program GENII, using a new and unique presentation style which is now widely available; for an example, see the OSLO aberration plots herein.)

Most neophyte lens designers very quickly get past the basics and learn to use their computer programs with a high level of proficiency. At this point, what they need most is an answer to the question, "What do I do now?" Much of the new material in this edition is designed to this end and takes the form of actual design projects carried out from scratch, warts and all. (In other words, I have not papered over the blunders I made in the design process.) These designs include a cemented doublet, a triplet anastigmat, a Tessar, a Heliar, a Dogmar, a telephoto, a Schmidt cassegrain, a binocular eyepiece, an apochromatic triplet, and a landscape lens. Many of these design stories are carried out to some length to illustrate all of the possible steps that can be taken to improve a design. Every initial assumption is explained and justified. These design descriptions not only show the basic design

approach, but continue on with advanced steps and the rationale for them.

I have surveyed the literature at some length for any design techniques which might have a general applicability (as well as the reported specific use for the writer's specific problem). Some were found in the references listed at the end of the book. For the most part, the design techniques described here are those which I have found to be useful in working with an optimization program. Many of the techniques have been developed or refined during more than two decades of teaching courses in lens design; indeed some of these ideas were suggested or inspired by my students. Other valuable sources were the many informal discussions that I have been fortunate to have with my colleagues.

For better or worse, one can never seem to squeeze all the material that you want into a book. At the manuscript deadline date there is always at least one more feature that you wished there was enough time to develop, write, and include. But I suppose that if there were time, no book would ever be finished.

Surprisingly, there are only a modest number of well-understood and widely utilized principles of optical design. If one can master a thorough understanding of these principles, their effects, and their mechanisms, it is easy to recognize them in existing designs and also easy to apply them to one's own design work. It is the intent here to promote such understanding by presenting both expositions and annotated design examples of these principles.

Readers are free to use the designs in this book as starting points for their own design efforts, or in any other way they see fit. The reader must accept full responsibility for meeting whatever limitations are imposed on the use of these designs by any patent, copyright, or other (whether indicated herein or not).

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[F402.Ebook] Download PDF Oboe Unbound: Contemporary Techniques, by Libby Van Cleve

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Oboe Unbound: Contemporary Techniques, by Libby Van Cleve

After decades of experimentation, musicians have begun to utilize a strikingly colorful palette of sounds on woodwind instruments. Flute, clarinet, and saxophone players, in many different musical settings, regularly use sounds that were unheard of in the middle of the twentieth century. Oboists, in comparison, have lagged somewhat behind their more adventurous colleagues.

In writing Oboe Unbound: Contemporary Techniques, author Libby Van Cleve opens up the tradition-bound assumptions of the instrument’s capabilities. Not only does she include descriptions of the instrument’s standard technique from range and reeds to the use of vibrato, but she also discusses recent techniques, such as multiphonics, microtones, altered timbres, and extended range, to name a few. Van Cleve bolsters this book with numerous music examples and professionally-tested fingering charts, and concludes with basic information about the use of electronics for amplification, recording, and sound enhancement.

The book’s appendixes include a substantial bibliography of music and literature and a discography including jazz, non-western, and art music recordings. The revised edition incorporates new information about resources now available through the internet and marks the launch of a website that includes examples of all the contemporary sounds as well as audio and video recordings of unreleased compositions.

  • Sales Rank: #1944918 in Books
  • Published on: 2014-10-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.98" h x .37" w x 7.19" l, .0 pounds
  • Binding: Paperback
  • 142 pages

Review
This amazing guide to contemporary oboe techniques is what one would expect from Libby Van Cleve, a superlative artist-oboist, who is passionately musical, deeply intelligent, and eminently practical. Oboe Unbound is inspiring, comprehensive, and easy to learn from, with easy-to-read fingering charts. I recommend it highly. (Allan Vogel, principal oboist, Los Angeles Chamber Orchestra)

Libby Van Cleve has established herself as a leading innovator, virtuoso instrumentalist, and visionary scholar of twentieth-century music. She has demonstrated creative mastership and evolution for decades and is rightly viewed as one of the 'state of the state' oboe virtuosos of this time period. The release of this book will extend the evolution and exploratory dimensions of creative oboe music. It is a must-have for any serious student of oboe music. (Anthony Braxton, MacArthur award-winning composer, multi-instrumentalist, and improviser)

In writing Oboe Unbound: Contemporary Techniques, author Libby Van Cleve seeks to open up the tradition-bound assumptions of the instrument’s capabilities. Not only does she include descriptions of the oboe’s standard technique from range and reeds to the use of vibrato, she provides a discussion of the many techniques that have recently been utilized—multiphonics, microtones, altered timbres, extended range, and many others—along with numerous music examples and fingering charts that have been tested by a range if oboists with varying reed styles and instruments. A concluding chapter provides basic information about the use of electronics for amplification, recording, and sound enhancement.

Review
Her incredible knowledge and experience with a vast array of techniques and repertoire is inspiring. If Oboe Unbound is not yet a part of your library, it soon should be. (Double Reed News)

About the Author
Libby Van Cleve is recognized as one of the foremost interpreters of chamber and contemporary music for the oboe. She is the oboe teacher at Wesleyan University and Connecticut College, and the Director of Oral History of American Music at Yale University.

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